Sergei Surtsukov () from Office RE/MAX Expo

Real estate is, above all, a deeply human negotiation. Every transaction involves interests, emotions, and values — as well as decisions that can change a life.

This is exactly the context I know well: I spent 25 years working with leaders in multinational companies, understanding what motivates people, what concerns them, and what truly matters to them.

Today, I apply that same sensitivity in the service of my clients — with one clear goal: to achieve the best possible result for you.

The difference between a good deal and an exceptional deal often lies in the final moments of the negotiation.

Knowing how to read the other side, hold the right position at the right moment, and guide the process with clarity — these are skills built over years, not months.

Over 25 years, I have trained more than 11,500 professionals in negotiation and leadership, and conducted more than 350 individual coaching sessions with managers, directors, and business owners.

The result is a methodology of communication and influence that I now apply to every real estate negotiation — in your favour.

I communicate fluently in English, Russian, and Portuguese — and this opens doors that most consultants cannot open.

I work with international, Russian-speaking, and Portuguese clients: buyers, sellers, and investors.

In an increasingly global market, this ability to reach buyers from different backgrounds and cultures means, for the seller, broader demand and a stronger negotiating position.